Marketing Tours

  • Fast Track Marketing Technology Tours: The Story Behind The Science

    Behind every great new cosmetic and beauty product there is a compelling story that resonates with the customer.

    With greater collaboration between R&D and marketing teams, the Fast Track Marketing Technology Tours have been developed to put the consumer at the heart of new product development.

    Curated and hosted by Cherie Buziak Founder of BeautyEdge, the tour provides you with the unique platform to get behind the scenes access to the latest concepts, innovations, technologies and textures.

    The Fast Track Marketing Technology Tour will provide you with the opportunity to meet the creators and find the ingredients that hit the mark with beauty consumers.

  • Fast Track Marketing Technology Tour Stops

    Stop One: Supplier Meet-up

    Get guaranteed face-to-face time with leading suppliers explain the intricacies of their ingredients and what they will add to your products.

    Stop Two: Make-up & Sensory Bar

    Delight your senses by sampling amazing textures, colors and fragrances to enhance your new products at the show’s Make-Up and Sensory Bar.

    Stop Three: Innovation Zone

    Stay at the forefront of the industry and discover new ingredients launched in the last eight months in the show’s popular Innovation Zone.

  • Who is your tour leader?

    Cherie Buziak is the founder of BeautyEdge, an innovative product development consulting company that is on the pulse of identifying the latest scientific introductions, cutting edge technologies, and delivery systems.

    Cherie has over two decades of beauty industry experience and is instrumental in the development and success of taking start-up brands to fortune 500 companies.

    Cherie has also authored numerous articles and is a dynamic and informative beauty industry speaker.

  • Connect with creators

    Get a behind the scenes look of the latest innovations to learn about the science and claims behind them.

    Register your Interest

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