Digital innovation in cosmetics: the future of beauty

Digital innovation in cosmetics: the future of beauty

18 Oct 2018, 14:45 - 15:30

Marketing Trends & Regulations Theatre 1

The presentation will cover everything from the growing influence of technology in beauty to specific digital innovation examples that show how product makers are using technology to launch innovative cosmetics and beauty products.

The presentation will talk about customization, including a look at what product features and factors that would make a consumer believe that a product is tailored to their needs.


  • Tom Vierhile


    Innovation Insights Director

    GlobalData PLC

    Tom Vierhile is the Innovation Insights Director for London-based GlobalData PLC. Tom has 20+ years of experience in consumer packaged goods...

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