Which areas can I explore?

  • Discover the show features at in-cosmetics North America 2017

    in-cosmetics North America will deliver even more for our visitors, with emphasis on the interactive and educational experiences. More than just an exhibition, the show promises to deliver a chance to see products and formulations come to life with a number of areas and zones.

    The focus is on you being able to see, touch, smell and explore the products on offer, in order to enrich your learning experience and make your visit all the more worthwhile.

    Engage all of your senses by testing out brand new product ingredients in our Innovation Zone, create winning formulas for yourself in our Formulation Lab and touch, smell and feel the sensorial delights of the Sensory Bar.

  • Formulation Lab

    Participate in practical formulation training sessions, delivered by experts in a laboratory at the show floor.


    Innovation Zone

    Gain inspiration for new launches, exploring cutting-edge product releases and view live demonstrations.


    NEW - Sensory Bar

    Engage your senses in unique textures, evocative fragrances, surprising tastes and interesting pigments.

  • Technical Seminars

    Free-to-attend seminars on key trends and insight to product knowledge and technicalities.


    Marketing Trends

    Insight into the latest industry trends, facts, figures, market analysis and research.


    New - Make-up Bar

    Discover and try a range of new colour cosmetics, new formulations and new technologies.


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