Which areas can I explore?

  • Discover the show features at in-cosmetics North America

    Interactivity is what in-cosmetics North America does best, and that is why we firmly put the emphasis on bringing products, trends and formulations to life through a series of areas, zones, labs and activities.

    These immersive zones cut the time it takes for you to find the products and suppliers you are looking for. From areas dedicated to new ingredient launches, to demonstrations of the latest finished product trends, and an awards ceremony judged by industry experts, there's something for everyone.

  • Formulation Lab

    Participate in practical formulation training sessions, delivered by experts in a laboratory at the show floor.


    Innovation Zone

    Gain inspiration for new launches, by exploring new product releases and viewing live demonstrations.


    Sensory Bar

    Engage your senses with unique textures, evocative fragrances and surprising flavours.

  • Technical Seminars

    Free-to-attend seminars on key trends as well as technical demonstrations and presentations.


    Marketing Trends

    Insight into the latest industry trends, facts, figures, market analysis and research.


    Make-up Bar

    Discover and try a range of new colour cosmetics, formulations and technologies.


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